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NP Dodge is One of the First to Launch

February 01st, 2015 by NP Dodge Marketing Team

Just two years after introducing the most technologically advanced real estate website in the area, NP Dodge once again leads the way as one of the first in the industry to implement a fully-responsive “mobile first” approach that provides a seamless experience for their customers. Currently, npdodge.com mobile traffic accounts for 50% of their over site traffic.  To ensure the site looks and performs optimally, the new site is built with a responsive layout, creating a positive experience for customers no matter the device.

“We’ve made this extraordinary site even better for both consumers and our sales associates,” said Mike Riedmann, president of NP Dodge Residential Sales.  “The new npdodge.com represents our ongoing commitment to improve online services and provide real-time real estate information.”

NP Dodge has raised the bar for the industry yet again by offering:

Personalized Experience – To better serve their different markets, the site defaults to Nebraska or Iowa based on the user’s current location.

See Properties First – Properties are updated every 20 minutes, giving users first access to market changes and the ability to set real time alerts.

Search and Share is Easier than Ever – With new fields and filters the Quick Search is in the top navigation.  The Share and Quick Search buttons are available on all pages giving quick access to important calls-to-action as users navigate through the site.

Effective Home Valuations – When users enter property addresses in the new Price Your Home tool, they can see national Automated Valuation Model (AVM) estimates, local Market Snapshot pricing and encouraged to contact a local expert to help with pricing their home effectively and competitively. 

Better Way to Search – Users can now select their desired region in the Advanced Search.  Individual tables for Nebraska, Iowa and West Central Iowa make it easier for users to narrow their home search by area.  A New Listing Counter updates as users enter their criteria.

Property Status At-A-Glance – Color property status banners have been added so users can easily view New, Price Reduced and Sold listings, as well as Open Houses.  Users can quickly Add Favorites, view the Map Location of the listing and click on the property for more information.

Better Results – Users can now easily toggle between Gallery and Map View. Refine Search Results without having to leave the page.  Compare Property Bin Picks is at the top and bottom of the results pages so users can easily conduct side-by-side comparison of properties of interest.

Property Details – Each property is displayed with a large photo gallery.  Recently Viewed Properties during a user’s session are stored for easy reference.

Single Scrolling Property Websites – Individual Property Websites (IPWs) feature a one page design and layout.  Without leaving the page, users get easy access to photos, property information, neighborhood details and more.  All properties listed by NP Dodge sales associates receive property websites – a Dodge difference not found anywhere else in the market.

Rich Neighborhood Landing Pages – Completely redesigned neighborhood pages better showcase NP Dodge’s local expertise with rich content, data, and photos.

Enhanced Neighborhood Data - NP Dodge partnered with Maponics to provide more detailed neighborhood data for Population, Lifestyle, Commute, Housing, Safety Rating, and Weather.

Luxury Property Websites – Properties over $750,000 have an enhanced property website.  This site places more emphasis on large photography and offers a more elegant and sophisticated look and feel.

Robust Agent Directory – Within agent search results, Email Me and My Website buttons were added so users can easily send communications.

Nate Dodge, president of NP Dodge Company, said, “As technology changes so do we.  We implement the best technology so our associates can focus on their clients and provide the highest level of service through the latest technology available.


ABOUT NP DODGE

NP Dodge is the oldest family owned real estate company in the United States. The company currently maintains 10 offices in Nebraska and Iowa and has over 500 sales associates. NP Dodge specializes in residential and commercial real estate, title and escrow service, land development, insurance services, corporate relocation and property management. NP Dodge Real Estate is an exclusive affiliate of Leading Real Estate Companies of the World® and Luxury Portfolio International®.

 

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